Eugene Emeralds
The Eugene Emeralds are a Minor League Baseball team in the northwest United States, based in Eugene, Oregon. The Emeralds are members of the Northwest League and are affiliated with the San Francisco Giants. Eugene plays their home games at PK Park.
Digital Media
Ensuring consistent marketing across various social media platforms played a crucial role in building trust with our end customers. Manifest implemented a systematic approach to organizing information about upcoming events, simplifying access for their fans. The use of distinct brand colors for multiple Emerald’s identities effectively communicated which event was associated with each team, facilitating clarity for their dedicated fan base.
Social Media
Tailored templates were designed for recurring posts on both Instagram and Facebook, ensuring seamless information updates with user-friendly customization options.
Marketing
The billboard ads were crafted in alignment with the digital media assets to maintain a consistent brand narrative. This approach simplifies the connection for fans, enabling them to easily associate the billboards with the other advertisements they encounter.
Print Ads
Print ads for the local newspaper were crafted with a similar aesthetic to uphold brand consistency.
Illustration & Design
For notable occasions such as the Big Brass and Boom event, custom illustrations, along with branding and poster design were employed to give the event a distinctive and eye-catching appearance.
Branding & Illustration
In an effort to forge a connection between fans and the rich legacy of the Eugene Emeralds, Manifest designed a Legends logo and crafted a series of custom-illustrated banners featuring past all-star legends. These banners adorned PK Park, creating a nostalgic atmosphere, and a prominent banner welcomed fans as they entered the field.
